The people behind
your visibility.

Carolina founded Carazo Creative to bring senior strategy and hands-on execution under one roof. She leads brand, creative, and growth across the studio, and built CORA, Carazo Creative's proprietary AI infrastructure, to give clients continuous visibility into performance, opportunities, and the work happening behind the scenes.

She holds an MBA in Marketing and a BFA in Marketing & Management. Before founding Carazo Creative, Carolina built her career across global beauty, fashion, luxury, and consumer brands, working at the intersection of brand strategy, digital growth, creative, and emerging technology. Her experience spans international brand portfolios, agency and in-house teams, and work ranging from performance marketing and ecommerce to integrated campaigns and award-winning creative production.

She is also the published author of six books in the She's Got Influence series, exploring storytelling, purpose-driven marketing, influencer growth, and the use of AI to build modern brands. That same thinking shapes Carazo Creative: build a sharp point of view, connect it to measurable growth, and create the systems and infrastructure to carry it forward.